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Elevate and Collide

Susan Brunet

SF: What does your brand stand for?

SB: All right, what does Elevate & Collide stand for. . . life. Its a very true and honest expression of the world. Everyone has there own definition, and I wouldn’t take that away.

SF: What is the inspiration?

SB: I am mostly inspired by art, music and the current events. I am always going out to art openings, and concerts, and I eat up some CNN everyday!

SF: Who are your customers?

SB: Originally I believed my customer was a metropolitan woman who is very career oriented. Originally. That didn’t really happen, surprisingly and happily almost every woman I came across was able to find her look. The line is very versatile, you can come up with several different looks by working them differently.

SF: What’s new this season?

SB: This season I introduced a 100% silk group. Very fun and easy for anyone to wear and maintains our creative details and functionality. This group has been doing very good.

SF: What items are people responding to most?

SB: The silk group.

SF: Are any celebs wearing your pieces?

SB: Not quite yet, we are so new that the line has just barely hit the stores. Celebs feel free to give me a call!

SF: How did you get started in the industry?

SB: I got started in this industry by driving out here from Atlanta and taking a chance. I wasn’t sure I would be able to get a job right out of school, thankfully I lucked out. I spent a while doing swimwear, and moved on to collections for several years.

SF: What is your must-have item?

SB: For fall the must have item is a modern coat with tech fabric, the Rock Coat.
For Spring the bright colored silk and cotton knit tank top with heavy metal snaps.

SF: What are you wearing right now?

SB: Hahah do you really want to know, I am wearing lounge wear shorts, white t-shirt and a dingy hoody.

SF: Is there anything else you would like to share with the Shopflick community?

SB: I love you guys!