Designer Interview #3: WRATH ARCANE
Published by courtney on Sep 12th, 2008
WRATH ARCANE
Sean Bilovecky
SF: What does your brand stand for?
SB: We feel that equal importance should be placed on design and where (and how) the garments are manufactured. Being based in Cleveland has given us a unique perspective on the manufacturing side of the apparel industry. Cleveland used to be the second biggest garment producing city in the country until the 1950’s… now there is nothing. Outsourcing and “racing to the bottom” have brought the number of garment factories in Cleveland to zero. So it is very important to us to have everything made in the US.
SF: What is the inspiration?
SB: Our inspiration doesn’t really come from trends or fads. We develop each new season based on our collection the season before. We are always trying to push our brand and develop details that are specific to WRATH ARCANE.
SF: Who are your customers?
SB: Our customers are extrememly varied. There have been 16 year olds who bought WRATH ARCANE and there have been 65 year olds who love the line and buy a bunch of it.
SF: What’s new this season?
SB: SPRING 09 is our first time really playing with color. In the past we have been primarily black, gray, and white… but now we have a lot of color. Also, we have started developing our own denim washes as well as perforating some of our fabrics.
SF: What items are people responding to most?
SB: Our biggest seller for FALL 08 has been our “WRECKOVER HOODIE”. It’s a double breasted hoodie that has sold out in nearly every account we have. For SPRING 09 it’s going to be our black waxed cotton jean jacket with perforated sleeves.
SF: Are any celebs wearing your pieces?
SB: We get emails all the time from bands, actors, etc., asking for free stuff. But i figure if they are rich and famous, then they can afford to go to one of our accounts and buy it.
SF: How did you get started in the industry?
SB: Brian has been in retail for a long time. He realized that he had built a network of people that would really help starting a line… and make it possible. So we started making limited runs for his store in Cleveland (www.clothingbrigade.com). Since then we have expanded to be a global brand.
SF: What is your must-have item?
SB: For FALL 08, it’s either the WRECKOVER HOODIE, or the CASTRO JACKET, which is a waxed cotton trench. It’s sick!
SF: What are you wearing right now?
SB: Whatever my fat ass will fit into. Being from Cleveland makes a lot of beer and pizza happen.
SF: Is there anything else you would like to share with the Shopflick community?
SB: Support products that are made in the USA!
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Buy this hoodie or check out additional Wrath Arcane goods HERE

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